Giving corporate gifts has become essential for any company to show their gratitude and appreciation. Corporate gifts help in creating bonding between the employees and the company. Moreover, corporate gifts are distributed as part of a company’s public relations strategy.
How To Choose different Corporate Gifts:
When a company decides to give corporate gifts, it is essential to finalize on budget. As few companies would prefer gifting only their customers while few would like to thank their suppliers as well. While choosing for customers and suppliers it is important to add creativity in corporate gifts. Customers usually prefer a personalized or unique gift rather than the usual gifting options.
These will definitely increase the client’s bonding with companies. As a long term relationship clients would prefer a personal gift while a new client would prefer an official gift. Therefore companies should identify the right gift for the right customers as any wrong choice might backfire.
Customized Creative Corporate Gifts:
As mentioned it is essential to do unusual corporate gifts which will add a personal touch. Usually, clients prefer such individual attention and would help in strengthening the professional relationship. There are various creative corporate gifting ideas which a company could choose from depending on their budget and relationship with clients. Liquor and wine are always in the favourite list and to add more creativity companies can gift the wine bottle along with personalized wine coolers.
Apart from regular food items, companies prefer to gift useful office related items. Desk blotters and pen sets are definitely a wise option for creative corporate gift. Other creative stationery items like highlighter sets, promotional notebooks and customized notepads also are great gifting options. When the relationship with a client is strong, companies can gift through live entertainment such as fringe activities. These creative gifts will definitely add personal touch and improve client bonding. A regular gift and think card with personal notes also makes a decent gifting option. Other options include backpacks, sports bag, bag holders, and corporate water bottles and customised key holders. These gifts can be personalised by printing the company logo. Also for a techie client, USB drives, power banks with speakers, key holders with pen drives and key holders with amplifiers can be opted.
New Way To Give Corporate Gift:
Recently companies are trying to show their social responsibility through gifting. Another creative way of giving corporate gifts is donations. Companies are donating in the name of their clients to NGOs and other charities. The client would receive a receipt from the NGO thanking them for the contribution made. This new way of gifting has proved to increase bonding and establish a relationship with their clients.
References:
Corporate Gifts: https://www.mop.com.sg/
Benefits of Corporate Gifting: http://questmerchandise.net/promotional-corporate-gifts/
Gifting through Live Entertainment such as Fringe Activities: https://www.pixelroaddesigns.com/2020/06/10/interactive-fringe-activities-ideas-for-upcoming-events/